Music Industry News

Cuban Audiovisual Festival will be presented in Toulouse

One of the main features that have Cubans is their creativity and artistic talent, so no surprise to have a couple of representatives of the audiovisual world of Cuba at the renowned Latin American
Film Festival which takes place in the city of Toulouse, south of France.

The main film is airing the documentary Richard Dindo, which was conducted in 1994, entitled “Ernesto Che Guevara, the newspaper of Bolivia”; this film takes a journey in places that were visited by Che Guevara during his participation as a guerrilla in Bolivia, while reflecting the reflections that left Che in his diary as a witness.
An exemplary production

The way it was conceived this documentary makes highlight the use of voiceover to read the writings left by Che Guevara, who, along with various clippings files, are able to bring the viewer into before and after these facts, while a camera goes to the places mentioned by Che.

Another film that is exhibited in this film festival is “Conduct” by Ernesto Daranas, and although this production does not participate in the competition of the event directly, will be showing to the audience.

History of the neighborhood

“Conduct” is a 11 year old boy who lives in a suburb of Havana called Chala, and who lives with his alcoholic mother, so it develops and grows within a fairly hostile world, being this situation the cause of that Chala have trouble in school.

However, all is not lost for Chala, because his teacher Carmela gives affection and understanding that this little child needs to see life in a better way and, thus, can fight for a better future.

The film has earned several awards to DARNAS, as it has been awarded the Silver Biznaga the best feature film in the Latin American Territory and, likewise, in the categories of Best Actress and Best Director at the Spanish Film Festival of Malaga.

Also, this film won the award for Best Film for Children Unicef during the Bogota International Film Festival and was nominated for Best Latin American Film at the Goya awards. Learn more about the music of cuba by visiting todocuba.org for more.

Why Jay Z’s Tidal Company Failed..

Tidal LaunchJay Z just a few months back was going to take over the world with the launch of TIDAL the music streaming app that was supposed to challenge juggernauts like Spotify. The company launched with the support of a dozen well known artists backing up the launch and each one of them had a stake in the company.

The whole event was extremely awkward in my opinion and even though it seem that the company was going to explode with millions of members it was not able to attract not even 10% of the huge market being dominated by Spotify and other streaming platforms. I asked my friend Mark who owns publicidad en miami and has done marketing and launch campaigns for many new and upcoming artists and he told me why he thinks Tidal’s launch was their biggest mistake.

It’s easy to see why Tidal has not taken off, they made it look like the multi-millionaire artists on stage signing a document showing their commitment to basically making more money..nowhere in the event they talk about how the user would benefit or if it was going to be a better service or perhaps a better price than the competition..NO ONE feels bad that these singers who make millions each year are missing out on a few more millions with other streaming services and that’s exactly what they did in the event. – Mark

I agree 100%. The fact that they tried to sell these multimillionaire artist as basically “use our service because we want more money” was without a doubt a horrible approach.

As of today Tidal sits on the bottom of the top 100 apps with the hype pretty much gone and many of the artists basically jumping ship some going with other new services like Apple music. For now only time will tell how long will Tidal survive and if it’s able to make a comeback or not.